Handling all external communication – press communiqué, vendor communiqué, identification of media opportunities in generic and specific category media, online optimal presence, crafting a social media communication plan and an entire array of solutions – we endeavor to constantly raise our own bar, in ensuring our clientele get the best for their communication/PR spend.
Our media repository to the client will serve as the best of what is what in their respective industry, from the media perspective – what and who make news, why does the client need to position it in a ‘communication space’, which player is getting the most optimal coverage, and feedback on the why/how of it; not to stop with that, we go further and constantly equip the client communication strategy for a ‘dynamic’ delivery in the targeted media.
Managing the entire gamut of internal communications, customized to specific client needs, is our forte. Be it sales communication, HR communication or whatever, we become an extended arm of your organization – and communicate appropriately. Our specialist internal communications advisory will be of great use to any of our clients – its so often said today that the more internal communications, the merrier.
Communicating in times of crisis is a potent weapon, and must be used by organizations – only in the right measure, in the right media. Our wealth of experience in this space will be of immense value to any of client. We offer this as a part of our holistic communication solution, or on a ‘need’ basis as well.
Media services include, as appropriate - Press Release distribution, One-to-one interviews, positioning in industry specific Features and articles, Advertorials, Press Conferences, Media briefing, Media Familiarization to key personnel of clients, Media Clipping service, Think Tanks, Crisis Management, Analyst Relations etc.
Through a set of monitoring mechanisms, we track and analyze news items that are relevant to clients and their industries. By continually scanning the media landscape for pertinent coverage, we are able to gauge our clients' relative standing in the market as well as remain alert to potential communications crises.
We assist in identifying and establishing contacts for clients with industry, analyst, and government bodies. We provide counsel on effective ways to get messages across to influencer groups.
We work with event management companies on behalf of clients and coordinate all the tasks associated with an event from conceptualization to staging.
We work continuously in the social media to build your online reputation and help you maintain a healthy online presence in the social media. Our services include, Perception and Insight Generation, Intelligence Monitoring, Online Crisis Management, Customer Relationship Management, Competition and Industry Tracking.
Our core value system revolves around our belief on integrity. We believe that trust cuts across all barriers than just a clever communication. We realize every moment that we communicate with humans and hence continuously strive to keep our communication human.
- Above all else, we respect our Customers’ opinions
- We believe in maintaining our customers’ loyalty and trust
- We listen, respond and seek to exceed our customers’ expectations
- Excellence for us is not an act, but a habit
- It comes with the experience and the flair to win
- We aspire to flawless execution and don’t take shortcuts on quality
- We thrive on creativity and ingenuity.
- Our main thrust is not just towards innovative PR & communication strategy but to create a mixture of ideas & Creativity.
- At The PR Workshop, we care deeply about the quality of our work. We are obsessed with results. The passion shows in everything we do.
- We like to work with companies whose stories we believe in. And we know that when it comes to telling those stories, a few essential ingredients make all the difference: authentic research, innovative thinking and a keen attention to detail.